Let’s get growing.
Maybe you’re launching a business.
Maybe you have a product or service that needs refreshing.
Whatever it is, the way you tell your story can make all the difference in getting the media coverage that gets you noticed.
It all begins with an idea.
An idea that will generate stories in top tier media outlets.
That will get influencers talking and sharing.
That will get customers interested and consumers buying.
Make your business stand out.
Too often brands and businesses overlook what ultimately gets media to write about them — a compelling story idea, or what’s known to journalists and PR practitioners alike as the “hook”.
Some brands start off inherently newsworthy (AirBnb, Uber — THINX underwear) but most need to uncover, or even manufacture, a story to get attention.
It’s about digging deep into the business, into the people behind it, into the category, culture and trends to find the right intersections that can create “new news” that will advance your brand.
Been there, done that.
We’ve done it for countless brands and businesses. Let us do it for you.
Raised & Rooted Plant Based Nuggets, Blended Burgers launch
Pact Snack Bites launch
The Wicker Basket
New client!
Sharpie
Targeting teens: From commodity to creativity
Our Model
We bring big brand expertise to all our work.
Goals and budgets are set in advance, so no surprises. We start small so you can see what’s possible as we earn our way to integrated partnerships.
